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Bruins Charlie McAvoy Reveals Sneaker Collab With Mache Customs at Concepts



Bruins Charlie McAvoy Reveals Sneaker Collab With Mache Customs at Concepts

[Applause] Honestly this was a cool opportunity for me to sort of Step into the into the space and and you know learn what msh was about and you know for me I like to try and you know have some nice stuff in the closet but this was kind of a a new

Chance for me to learn some more about uh about the shoe game and how it works when I went into the process of Designing the shoe I don’t want to make it like a generic you know novelty sports team shoe so yeah we went with totally premium materials that’s one of

The things that’s always been known for all my shoes um we have high quality nappy suedes Tel leather have authentic jersey mesh obviously to represent the Bruins Jersey and then obviously the collaboration for Charlie just knocks out of the heart I think obviously the Bruins colors to start going to resonate

With the people in Boston that are uh you know we have some awesome fans and uh some great supporters so I think they’ll get down with that and then uh the 73 is the little uh little custom part for me so uh he did a great job with it It’s aw to work with Concepts they’ve been family for God a decade just in me being a sneaker lover and having relationships and friendships with the guys that run the store so when we did decide to have a pop-up event in Boston there was no choice but Concepts to do

It here and I’m really happy that they rolled out the red carpet to help take care of us and we’re it’s going to be a really fun event got a nice line of people out there I’m just really excited to get everyone out here and get the

Shoes in their hands well I mean Boston’s home to me and you know these people are uh our family our fans are are unbelievable and I just feel so grateful to to be a part of this community with them um they always show out for us and they give us everything

Um you know that means the world to me so I’m happy to to see them today and and uh you know to have them here it uh puts a smile on my face

Bruins defenseman Charlie McAvoy can appreciate a sick pair of kicks. Watch as he reveals his custom sneaker collab with Dan Gamache, the sneaker artist and designer behind the brand ‘Mache Customs.’

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