For Raleigh locals: This reminds me of when the Schiano’s Pizza in Pleasant Valley changed hands and the new guy reopened it as Gino’s Pizza and they just bought a “G” and rearranged existing letters to spell Gino’s. It looked really low-effort. The Lenovo signage is jarring to me.
by pronking_spleenwort
40 Comments
I mean its part of Lenovo’s [brand guidelines](https://brandworld.lenovo.com/wp-content/uploads/2022/05/OneLenovo_InterimRelease_v1_051122.pdf) (page 20) that the red backing be included at all times with the wordmark. If they’re going to pay for the naming, we’re going to absolutely abide by their published brand guidelines, even if it isn’t the prettiest to do.
It matches the Canes and Wolfpack colors. Much better than that ugly orange
I like it
It just looks like the Lenovo sign to me? They have the same font/style on their rtp/morrisville building. I think it looks good, not low effort imo.
Honestly prefer this to PNC. RBC center still GOAT though
I finally started calling it PNC Arena last year and they go and do this to me 🫠
It ain’t that deep.
I mean, a shitty corporate name is a shitty corporate name is a shitty corporate name.
Unless it’s the extra shitty Crypto Dot Com Arena.
I think this a prime test in how you adapt to change.
There’s nothing really unique or special to “PNC Arena” other than that’s just what we’re used to saying since 2012. It wasn’t even original as it’s the second company with naming rights to the building, third name overall.
Looks way better than the PNC logo
One corpo branding is the same as another to me.
I think the reason you hate it is because there’s nothing else on the building like there usually is.
Also being a “center” is cool. Arenas are boring. Reminds me of the RBC center
It’s not like it’s got that little red hubby thing that their laptops have in their keyboards. I actually don’t hate it that much.
Honestly I think it’s fine. I don’t see how it’s any different than being named after a bank other than just being a knee jerk response to change. As long as it’s not a dumb name like “something.com” arena it’s fine.
It’s 100% better than PNC Arena in terms of how it looks.
It’s not that deep.
I get I’m new here but the Superdome didn’t have a brand associated with it until like 12 years ago or so and that place has waaaaaaay more connection to the city than most other places. Now it’s just bought out by whoever wants the rights. At the end of the day everyone calls it either the Dome or the Superdome.
If we had a cool name that would stick for the arena then that would be best but until then it’s just another company that helps pay the light bill.
The Orange and Blue PNC branding always looked like shit with the Hurricanes and the Wolfpack there. This looks much better.
[removed]
Both prior bank sponsors had nothing do with Raleigh.
RBC – Royal Bank of Canada
PNC – Pittsburgh National Corporation
Lenovo has its US HQ up the road from this arena and is actively recruiting more people to work in the Triangle. Just say you don’t like change.
Feels like missed opportunity to do better with the red and black theme looks like it was just stamped on but then again so do most stadium names now looks as meh as the rest
It’ll always be the entertainment and sports arena to me
Looks fine, just takes time to get used to change
I don’t mind it and I think I prefer it over PNC. But I work in tech so I’m biased.
it’s getting desperate out here while we wait for preseason.
I think it actually looks pretty good
Idk how I feel about all these new changes 😭 it’s too much for me at once but that is life. I can barely say Lenovo but I will try!
Call it the Lenny or the LenCen perhaps. Maybe the Leno.
I think it’s an improvement
I will not accept any Gino’s slander
When does the name change take effect? Next season?
I miss RBC
There’s a lot worse names, and a lot worse companies. I really don’t mind the change at all.
Reasons why I think this is actually great:
1. Red and white match the Wolfpack and Canes a lot better than the PNC colors did.
2. PNC was just another big boring bank that had little to do with Raleigh. Lenovo is no SpaceX, but it at least represents more of the spirit of innovation and engineering of the research triangle (and it’s one of the largest employers in this area).
3. There’s great opportunity to call this “The LC” which takes no more effort to say than “PNC”
4. As others have said, there are far worse alternatives…
I honestly like Lenovo Center, even if the logo render makes it look a little gaudy. Maybe it’s better in person, but in any case it beats that PNC logo.
The more important question is: why do we not have an established nickname for this arena that’s independent of its proper name?
– the Storm Shelter
– Hurricane Alley
– Raleighdome
– Herb’s House (a chuckle for for my old school Pack fans)
I like it tbh
It’ll look fine after the outside gets an update. Matches the colors of the teams playing there so it’s fine to me
Imo this is def way better and makes alot more sense im sure its gonna look pretty slick in person
Should have been called Lenovo Arena. “Center” just doesn’t hit for me.
Am I the only one who struggles to pronounce *Lenovo*? I seem to have son mental block for this name
At least it’s not more sports book/betting advertisement