Well, at least I won’t burn my paycheck on ~two~ jerseys this year
DastardlyRidleylash
It’s not *groundbreaking*, but I think it’s perfectly fine. It’s not a half-assed throwback, it’s actually doing something bold for the franchise, which is nice. Not amazing, but not a miss by any means.
It’s also the first time we’ve ever done a wordmark jersey, and the mark itself has a very retro flair that I actually really like; like something you’d see out of the WHA.
PrawoJaz
It has grown on me a bit, not terrible but very boring
JillieBeanIsUrLover
I swear if there were like one or two more colors in it then it would be an upgrade. It looks better in actual thread as opposed to computer rendering. But still too flat with the two colors.
BadBackNine
The A striking to the star in the I seems familiar to me. Like was that in a youth sports organization in the valley?
hummmer2199
When I think of a “Desert Night”, would of loved to see stars or the sunsetting behind the desert. Something of that nature.
fanofsports44
IMO, it’s pretty solid! However, I think it’s hurt by the home, away, and reverse retro all being so great alongside it.
DesertYinzer
There are hundreds of incredible mock up designers on social media….and this is who/what we chose.
rumbrave55
I dig the color, I dig the intention behind the design, but I am struggling to see past the Arizona script. I’ll have to see them on the ice before making final judgement
steakniiiiight
I just bought one. No shame
FatherFenix
I already said it when it was leaked, but this is just a disappointment to me. We hyped a partnership with a street artist, the initial pants leak with the cactus seemed promising, and…
Red. Red with “Arizona” on the chest. That’s it. There’s literally a thousand fan concepts floating around, 99% of which are far superior and more creative than…red with Arizona on the chest. Could’ve gone deeper into the retro, added a “desert sunset” vibe, used previous thirds as a throwback/inspiration with a modern look, etc. Literally anything would be more creative and impressive than “all red, tan Arizona on the front”.
I feel like we nixed the old jersey for this exact reason – it was just…red with a logo. People universally thought it was boring, so we mixed it up a bit with the striping and details, then nixed THAT for the kachina that everyone loves.
I’m sure the artist is talented, but this is something I’d be embarrassed to put my career/reputation down on if I were him. It just looks like bare minimum effort.
Troggie81
I think “AZ” or “Coyotes” would have been better wordmark logos, but at least it’s not “Yotes”.
12 Comments
Well, at least I won’t burn my paycheck on ~two~ jerseys this year
It’s not *groundbreaking*, but I think it’s perfectly fine. It’s not a half-assed throwback, it’s actually doing something bold for the franchise, which is nice. Not amazing, but not a miss by any means.
It’s also the first time we’ve ever done a wordmark jersey, and the mark itself has a very retro flair that I actually really like; like something you’d see out of the WHA.
It has grown on me a bit, not terrible but very boring
I swear if there were like one or two more colors in it then it would be an upgrade. It looks better in actual thread as opposed to computer rendering. But still too flat with the two colors.
The A striking to the star in the I seems familiar to me. Like was that in a youth sports organization in the valley?
When I think of a “Desert Night”, would of loved to see stars or the sunsetting behind the desert. Something of that nature.
IMO, it’s pretty solid! However, I think it’s hurt by the home, away, and reverse retro all being so great alongside it.
There are hundreds of incredible mock up designers on social media….and this is who/what we chose.
I dig the color, I dig the intention behind the design, but I am struggling to see past the Arizona script. I’ll have to see them on the ice before making final judgement
I just bought one. No shame
I already said it when it was leaked, but this is just a disappointment to me. We hyped a partnership with a street artist, the initial pants leak with the cactus seemed promising, and…
Red. Red with “Arizona” on the chest. That’s it. There’s literally a thousand fan concepts floating around, 99% of which are far superior and more creative than…red with Arizona on the chest. Could’ve gone deeper into the retro, added a “desert sunset” vibe, used previous thirds as a throwback/inspiration with a modern look, etc. Literally anything would be more creative and impressive than “all red, tan Arizona on the front”.
I feel like we nixed the old jersey for this exact reason – it was just…red with a logo. People universally thought it was boring, so we mixed it up a bit with the striping and details, then nixed THAT for the kachina that everyone loves.
I’m sure the artist is talented, but this is something I’d be embarrassed to put my career/reputation down on if I were him. It just looks like bare minimum effort.
I think “AZ” or “Coyotes” would have been better wordmark logos, but at least it’s not “Yotes”.